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BR 257: The Infinite Game by Simon Sinek

Category: 3 – SHELF it (All Categories are 1 – Read ASAP!, 2 – BUY it!, 3 – SHELF it, 4 – SOMEDAY it)

Comments: A nice read – one of those books that could have been a long blog post though. :-)

Insights that resonated:

1. Values aren’t values until they cost us something. This lesson from a while ago was reinforced with a story focusing on the decision made by CVS pharmacies to not sell cigarettes (more here).

2. To change outcomes, we must change behavior. And, to change behavior, we must change culture. There was a memorable story about how Alan Mullaly changed the culture within Ford by insisting executives stopped bringing slides that showed all their initiatives marked as “green” despite the company not turning a profit. “We are going to lose billions of dollars this year. Is there anything that’s not going well here?” (more here)

3. The title itself. Life is an infinite game.. think long term. :-)