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BR 63: Small is the new Big by Seth Godin

Category: 3 – SHELF it (All Categories are 1 – Read ASAP!, 2 – BUY it!, 3 – SHELF it, 4 – SOMEDAY it)

Comments: LOTS of riffs and rants. It’s vintage Seth Godin – asking us to push for the extraordinary.. Very good collection of ideas. I enjoyed reading it.